BrightBridge Credit Union (BrightBridge) and its President & CEO John J. Howard were featured in the June/July’25 issue of Forbes magazine. The profile highlights the credit union’s people-first culture, innovative member service model and unwavering commitment to making BrightBridge both the best place anyone has ever worked and the best place anyone has ever banked.
In the spotlight, Howard reflects on BrightBridge’s mission and reaffirms the cultural values that set the credit union apart in today’s competitive financial landscape.
“The best thing we offer members is our culture,” said Howard. “We have a bright, positive, solutions-oriented team that follows the principle of ‘people helping people.’ When someone’s bank or credit union can’t help them, we’re here to hold their hand and work through their financial problems.”
Howard’s passion for making BrightBridge the best place to bank is rooted in the belief that making it the best place to work is critical.
“When BrightBridge Credit Union team members love where they work, they naturally make it the best place to bank. The support they receive from one another is reflected in their interactions with members and coworkers, whether on the clock or out in the community.”
To view the full article, click here.
